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INTERNATIONAL FAIR PLOVDIV BULGARIA

from: HUMAN RESOURCES DEVELOPMENT AGENCY

International Fair Plovdiv is among the leaders of the exhibition industry in Southeast Europe. It organizes multi-branch and specialized business forums, including the national participation and presentation of Bulgaria at several world exhibitions.
With its extensive experience, a team of highly qualified experts and international prestige, International Fair Plovdiv creates excellent marketing opportunities for companies with different profiles and development goals.
Identity Slogan: “We create new opportunities” Logo – a stylized image of the globe, represented as a dove, the symbol of peace; this expresses the desire for contacts with businesses around the world.
Key data (for a year)
40 exhibition events over 8000 participants from 60 countries nearly 250 000 visitors from Bulgaria and Europe about 350 business, social, cultural and sports events
Others about us
“There are only a few well-developed exhibition centers on the Balkan Peninsula and International Fair Plovdiv is the most important of them.” (Franz Reisbeck, Secretary General of the Central European Fair Alliance CEFA) “International Fair Plovdiv invests in modern services and in infrastructure to maintain its strong position in Southeast Europe,” (Arie Brienen, President of the Global Association of the Exhibition Industry UFI)
Tradition Our tradition has been developing since 1892. Then the first Bulgarian Agricultural and Industrial Exhibition was organized, the successor of which is International Fair Plovdiv.
For the beginning of the exhibition business in Bulgaria – see here
In the 1930s of the twentieth century the fair in Plovdiv acquired the status of a National Exhibition Center of Bulgaria and was accepted as a member of the Global Association of the Exhibition Industry (UFI), the most prestigious global organization in the industry. Since then, its development has continued to be very active and always in line with global trends to establish itself today as one of the leaders in Southeast Europe.
International Fair Plovdiv focuses its activities on marketing support for businesses, so companies can expand their markets and activities.
Specialization
Focus is laid on specialized trade fairs, which is the modern trend in the global fair industry. Trade fairs that share common marketing interests and complement each other are held at the same time, business events and attractions for the visitors are combined. This gives exhibitors a better chance of finding new clients and partners.
Variety In recent years flexible exhibition solutions have also been implemented – thematic areas and specialized sections aimed at showing a particular sector in order to highlight its presence within the framework of the business forum. Demo zones are also successfully implemented, where machines and equipment are shown into action to manifest their qualities.
Uniqueness We are striving to provide conditions that fit the individual profile of each company and affirm its uniqueness. Thus, each exhibitor can find the most suitable form for the presentation of its company in order to achieve better market positioning.
Modernization
Infrastructure, exhibition services and marketing tools are constantly updated to maximize the impact of participation in events. https://www.fair.bg/en/page/about-us





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